Tik Tok for Business
Every marketer and non-marketer alike knows that the only way to stay ahead of the competition is to be proactive in learning as much as they can about new marketing strategies and platforms. That’s even more important when it comes to social media platforms because this particular medium evolves fast. This is evident with the growth and popularity of TikTok not only for personal use, but also for business purposes. TikTok sees an increase in the number of users daily, with estimates showing that TikTok will cater to a total of 1.5 billion users by the end of 2022!
With that in mind, here are 5 small ways you can best start utilizing TikTok for your business:
TikTok 101
TikTok has quickly become not only a social media mainstay, but also has the potential to become a lucrative business marketing force. Boasting 1 billion monthly active users, Tiktok is the place to see and be seen for all age ranges and that holds true for businesses as well. The unique way the platform encourages a more relatable and personalized marketing experience, paired with the ever-growing number of advertising tools, means it provides the perfect opportunity to interact with your target customers in a whole new way.
By tapping into trending topics and challenges, crafting regularly occurring live streams, or getting creative with trending sounds, TikTok gives creative and out-of-the-box ideas about how you can best represent the personality of your business. Feeling overwhelmed by the possibilities? Don’t worry! We’re here to walk you through a few of the simple basics and features so you can jump right in.