Venice Chamber of Commerce

About the Client: 

Venice Chamber of Commerce creates a community between locals and businesses in the neighborhoods of Venice Beach & Mar Visit. The organization uniquely brings business owners, art, and community members together unlike any other chamber!

Campaign:  

Ongoing Project since 2021. This case study covers a 12-month reporting period.

Scope: 

• Create content for social media platforms: Instagram & Facebook 

• Community Engagement: respond to direct messages, comments, and questions received through their social media channels 

• Create weekly emails campaigns 

Results:  

• Over 200K impressions on Facebook & Instagram

• A 6.47% increase in total followers

• Over 20K in video views

• Weekly Social Media posts encouraged membership renewals, event attendance, and member engagement.

• Increase in general awareness and overall word-of-mouth marketing.

• Weekly email campaigns encouraged membership renewals, event attendance, and member engagement.

• Average email campaign open rate is 48.1%, with a click-through rate of 1.3%