Boost Your Restaurant’s Visibility with Google Business Profile: Essential Tips for Success
Did you know that 68% of online experiences start with a search engine? For restaurants, having an optimized Google Business Profile (GBP) can be the difference between a full dining room and empty tables. Diners are searching for "open now near me" more than ever, and 82% choose dishes based on photos alone. From adding eye-catching images to updating menus with AI, your GBP is a powerful tool to attract and engage customers. Ready to make your restaurant stand out? Check out our top tips to optimize your profile and turn searches into reservations.
Mid-Year Marketing Check-In: Assessing and Adjusting Your Strategy
Conduct a mid-year marketing check-in to assess and adjust your strategy. Review your goals, analyze data, and evaluate marketing channels to optimize performance. Make necessary adjustments, plan for the second half of the year, and ensure your marketing efforts are aligned for success. Embrace adaptability and continuous improvement to drive your business forward.
Discover the Power of Multichannel Marketing for Business Growth!
Growing your business can be daunting, but multichannel marketing is one effective way to reach more customers. You can increase your visibility and connect with a broader audience by utilizing various platforms such as social media, email marketing, and advertising. This month on the blog, we will discuss what multichannel marketing is and why you need it.
The Power of SMS Marketing: Why It's Essential for Your Marketing Mix
In today's fast-paced digital landscape, businesses constantly seek effective channels to connect with customers. Enter SMS marketing –a method with many benefits that can elevate any marketing strategy. Here's why SMS marketing deserves a spot in your marketing mix:
Incredible Open Rates: Studies have shown that SMS messages have a 98% open rate, with 90% of messages being read within the first three minutes of receipt. Compared to email marketing's average open rate of 20-30%, it's evident why SMS is a powerful medium for businesses looking to capture their audience's attention.
What Will Gen Z Spend Money On & Why Do Marketers Need to Care?
A new generation of spenders is here! Studies have shown that Generation Z spends its money and shops differently compared to its millennial predecessors. When deciding where to shop, Gen Z’s primary motivator is buying products that give them the best value for the price they pay. On the other hand, millennials and previous generations were more loyal to brands themselves over actual cost.
2023 Marketing Strategy
October is here which means Q4 is upon us. As we finish this year off strong, NOW is actually the best time to start planning and brainstorming your marketing strategy for 2023. Here are some tips on how to get started planning for another successful year.