Introducing Instagram Reels Ads

As a business looking to reach new audiences outside of their usual network, Instagram Reel Ads are a fantastic option to utilize. Reel Ads allows you to reach a broader audience quickly due to its rapid growth and the natural “consumability” of the format. They also increase the probability of your ad appearing in the most popular places on Instagram. These features are what make Reel Ads vital to your business social media marketing strategy.

Reel Ads are the latest ad format designed by Instagram, they join the family of other types of ads such as Newsfeed post ads, Story placements, Messenger ads, and Sidebar ads. There are, however, a few key differences when it comes to Instagram Reel Ads: