Instagram: Desktop Publishing 

 

With Instagram being a mobile-based app, it can be a drag trying to post content for your business via phone all the time. In June 2021, Instagram started (and is still in the process of) rolling out a desktop publishing feature! Simply sign in to your account on your desktop, and click on the plus icon in the top right corner to make a new photo or video post on your feed. As of right now, Instagram has not released a way to post Stories, Reels, or IGTV from your desktop, but we are hopeful it will be soon..

If your account does not have this feature yet, using @Facebook Business Suite or Creator Studio is a great alternative. These tools allow you to create and schedule photo and video posts on both Facebook and Instagram to be posted immediately or at a later time. Creator Studio also allows you to post on IGTV as well as regulate feed posts. Likewise, there are also many third-party apps that you can pay for that can be used to schedule and publish content.