Click to Messenger Ads

Have you seen Facebook’s click-to-Messenger Ads yet?   I ran across one for The Boy & The Bear – Coffee Roastery in Culver City, last week AND I claimed my free coffee right away as well as I noticed several other people with the same offer in...

Best Practice on IGTV

I am currently working a slide presentation for an upcoming workshop about IGTV (Instagram TV), so I had a chance to dive a little deeper into what it’s all about, and wanted to give a little more feedback now that I’ve gotten my feet wet with it. First, I have spent...

What the Heck is IGTV?

7 Powerful Tips to Grow On IGTV What the Heck is IGTV? Have you had a chance to check out Instagram’s latest feature, IGTV (aka Instagram TV)? You might we wondering what the heck it is, or asking yourself “why do I want to watch TV on my mobile...

Don’t forget to be Social on Social Media

Don’t forget to be Social on Social Media. I often discuss with people how funny I find it that business owners are under the impression that as soon as they post something on their Social Media channels, it will magically drive millions of people to their business...

Is your marketing holiday ready?

The holidays are fast approaching, it’s time to start planning your marketing for the rest of the year. For restaurants, now is the time to start promoting gift cards sales and holiday parties. For retail, clearly, Black Friday and Small Business Saturday are...